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Request a Demo

the first ai-native market research Institute.

Market Research.

End-to-End Built on AI.

Market Research.

End-to-End Built on AI.

Market Research.

End-to-End Built on AI.

From briefing to board-ready report in 30 minutes with AI-simulated
audiences, real human panelists, or both.

From briefing to board-ready report in 30 minutes with AI-simulated audiences, real human panelists, or both.

From briefing to board-ready report in 30 minutes with AI-simulated audiences, real human panelists, or both.

Run your first study

Run your first study

See a sample report

See a sample report

Trusted by professionals at

Trusted by professionals at

[01]

the old system

Traditional market research was broken.

Traditional market

research was broken.

Traditional market research was broken.

Unmotivated participants

Unrepresentative panels

Experts who made it costly and slow

[02]

The Solution

On-Demand

Market Research Institute

[01]

ALFI

Audience Simulation Model

ALFI simulates your audience using foundation models, live web data, proprietary knowledge, and human-calibrated insights.

[02]

DARVIS

AI Research Agent

Describe what you want to find out. DARVIS turns your business question into a complete study including methodology, questionnaire, and a sampling recommendation.

Run your first study

Audience Simulation Model

Fig. 1.1

[01]

ALFI

Audience Simulation Model

ALFI simulates your audience using foundation models, live web data, proprietary knowledge, and human-calibrated insights.

[02]

DARVIS

AI Research Agent

Describe what you want to find out. DARVIS turns your business question into a complete study including methodology, questionnaire, and a sampling recommendation.

Run your first study

Audience Simulation Model

Fig. 1.1

[03]

How It Works

From Question to

Insight in 30 Minutes

From Question to Insight in 30 Minutes

Describe what you want to find out.

DARVIS takes it from there.

[01]

Briefing

Describe what you want to find out in plain language. No research expertise required.

[02]

Study Plan

Based on your briefing, DARVIS automatically designs a complete study plan including methodology, questionnaire, and a sampling recommendation.

[03]

Report

DARVIS autonomously collects responses, analyzes the data, and delivers a board-ready research report with findings and actionable recommendations.

[04]

market disruption

This Is the Industrial Revolution in Market Research

This Is the Industrial Revolution in Market Research

The same quality of insight at 1% of the cost in 1% of the time. Not because we cut corners. Because we cut out everything that was slowing research down.

Market Research Agency

5 Weeks

Briefing to research report

€10,000+

experial

30 Minutes

Briefing to research report

€100

[05]

Compounding Intelligence

Your Research

Compounds Over Time.

Your Research

Compounds Over Time.

With experial, every study feeds back into your Knowledge Hub and calibrates your audience model making the next study smarter, and more accurate.

With experial, every study feeds back into your Knowledge Hub and calibrates your audience model making the next study smarter, and more accurate.

the old way vs. the new way

Fig. 3.0

[06]

Use Cases

Here's what teams use

experial for most.

Here's what teams use

experial for most.

Ad & Creative

Pre-Testing

Concept

Testing

Brand & Audience Understanding

Pricing

Research

Test multiple creatives with your exact target audience before a single euro goes into media spend. Get directional results in hours not after the campaign has already run.

Run your first study

Ad & Creative Pre-Testing

Concept Testing

Brand & Audience Understanding

Pricing Research

Test multiple creatives with your exact target audience before a single euro goes into media spend. Get directional results in hours not after the campaign has already run.

Run your first study

What Our Clients Say

[07]

Latest Research

Latest Research

Synthetische Zielgruppen im Pre-Testing von Werbemitteln: Eine Typologie und Analyse zur Sicherstellung der Validität.

Authors

Klinke, T., Fadl, N., & Fadl, B.

Published:

Transfer (2025)

learn more

Synthetische Zielgruppen im Pre-Testing von Werbemitteln: Eine Typologie und Analyse zur Sicherstellung der Validität.

Authors

Klinke, T., Fadl, N., & Fadl, B.

Published:

Transfer (2025)

learn more

Synthetische Zielgruppen im Pre-Testing von Werbemitteln: Eine Typologie und Analyse zur Sicherstellung der Validität.

Authors

Klinke, T., Fadl, N., & Fadl, B.

Published:

Transfer (2025)

learn more

Digitale Teilnehmer in der Werbeforschung: Untersuchung der Auswirkungen des Informationsumfangs und menschlicher Verankerung auf KI-generierte Stichproben.

Authors

Klinke, T., Prior, S., Langner, T., & Fadl, N.

Published:

ICORIA (2025)

learn more

Digitale Teilnehmer in der Werbeforschung: Untersuchung der Auswirkungen des Informationsumfangs und menschlicher Verankerung auf KI-generierte Stichproben.

Authors

Klinke, T., Prior, S., Langner, T., & Fadl, N.

Published:

ICORIA (2025)

learn more

Digitale Teilnehmer in der Werbeforschung: Untersuchung der Auswirkungen des Informationsumfangs und menschlicher Verankerung auf KI-generierte Stichproben.

Authors

Klinke, T., Prior, S., Langner, T., & Fadl, N.

Published:

ICORIA (2025)

learn more

Digital Customer Twins: Eine neue Ära der Marktforschung.

Authors

Klinke, T., Schmitt, B., & Fadl, N.

Published:

Transfer (2024)

learn more

Digital Customer Twins: Eine neue Ära der Marktforschung.

Authors

Klinke, T., Schmitt, B., & Fadl, N.

Published:

Transfer (2024)

learn more

Digital Customer Twins: Eine neue Ära der Marktforschung.

Authors

Klinke, T., Schmitt, B., & Fadl, N.

Published:

Transfer (2024)

learn more

WE DON'T JUST RUN STUDIES.

WE BUILD YOUR CUSTOMER INTELLIGENCE INFRASTRUCTURE.

WE DON'T JUST RUN STUDIES.

WE BUILD YOUR CUSTOMER INTELLIGENCE INFRASTRUCTURE.

[08]

Next Step

Ready

for Evidence?

Ready

for Evidence?

Ready for Evidence?

Your On-Demand Market Research Institute. Starting Today.

Run your first study

Run your first study

See a sample report

See a sample report

Your on demand research institute.

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Insight Search

Digital Twins

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© 2026 experial GmbH. All rights reserved.

Your on demand research institute.

talk to sales

Product

Insight Search

Digital Twins

Real Panels

Methodology

Integrations

Use Cases

Marketing

Product

Innovation

Sales

UI/UX Design

Resources

Blog

Case Studies

FAQ

Whitepaper

Company

About Us

Careers

Press

Contact

Legal

Imprint

Privacy Policy

Press

Terms of Service

Company

© 2026 experial GmbH. All rights reserved.

Your on demand research institute.

talk to sales

Product

Insight Search

Digital Twins

Real Panels

Methodology

Integrations

Use Cases

Marketing

Product

Innovation

Sales

UI/UX Design

Resources

Blog

Case Studies

FAQ

Whitepaper

Company

About Us

Careers

Press

Contact

Legal

Imprint

Privacy Policy

Press

Terms of Service

© 2026 experial GmbH. All rights reserved.